Learn how to start a spray tan business with Kathryn.


It doesn’t matter if you are just getting started or if you have been spraying for years and are ready to take your business to the next level, I am here to help!

I am guessing you did a Google search for “How to start a spray tan business” and that is how you found me!

Hi Bestie!! Nice to meet you.

It’s safe to say I have learned a ton about building a successful spray tan business after 20+ years in the sunless industry.

I started a spray tan business from home
Worked as a mobile spray tan artist for years
Became a trainer and coach
Opened a brick and mortar spray tan studio
Developed my own retail sunless tanning line that is now sold in over 300 locations

You might be wondering how I did it and if you can do it too?

Of course YOU CAN!

This section of my webpage was born as your spot to learn from me. Take a look around. I am glad you are here.

My goal is always to create and offer the most helpful content I can and still keep this site sponsor-free and ad-free. Popups are soooooo annoying! But funding this page alone means that I do offer paid courses and affiliate links that allow me to continue to give as much of my work as possible, free of charge.

Speaking of FREE, there is a how-to GET STARTED class at the end of this page to get you moving along on your journey.

Spray Tan Business Coach

If you have ever asked yourself these questions you are in the right spot.

  • Is starting a business hard?
  • What equipment do I need?
  • Is is expensive?
  • Is that spray tan machine reliable?
  • Are these prices fair?
  • Is that spray tan solution orange?

I get it! There was absolutely no help for new spray tan artists when I got started.

Trying to find a business coach in this industry can be difficult.

Most spray tan classes are 1 or 2-day training on how to apply a tan spray tan.

Then you are on your own to try to figure out how to find clients, build your confidence and launch your business.

That is just overwhelming!

No one should have to figure out how to build a business on their own!

I am here to share my knowledge and experience and provide you with a safe and supportive space to:

  • Start your new spray tan business from the ground up.
  • Grow your existing spray tan business into something bigger.
  • Build a career that you LOVE.

If you are looking for a coach, then let’s get to know each other to see if we might be a good fit.

Normally when someone is considering starting a business they have a few questions.

I know I did before I started my business.

So let’s answer some of the basic questions to make sure that sunless tanning is a good fit and you are wanting to move forward.

Make your new spray tan business happen

Common business questions:

  • Is spray tanning a good business to start?
  • Is a spray tan business profitable?
  • How much does it cost to start a spray tan business?
  • Should I start a spray tan business from home?
  • Should I start a mobile spray tan business?

Is spray tanning a good business to start?

I LOVE my spray tan business! It has given me the flexibility to work my business around my family life for the past 20+ years. And I make a good income which has GROWN as my business skills have improved.

What started as my side-hustle turned into an awesome career! 

Is a spray tan business profitable?

The answer to this is YES, absolutely!

I was able to make back my business investment quickly since the startup costs are so low. From there I was able to make a profit.

And the cost to get started in spray tanning is so much LESS EXPENSIVE now than it was when I got started years ago!

The profit margins are good with a smart business setup. And there are additional revenue streams that work well with a sunless tanning business.

Everyone has different goals when it comes to income. My goals have definitely changed over the years.

When my kids were small I wanted to work from home so I didn’t have to pay for daycare.

When the kids were older I shifted gears into expanding my business. I had more time to devote and needed to make more money.

Now that the kids are grown, I have a business I love. I schedule around my travel goals and make the money I want during the busy season.

How much does it cost to start a spray tan business?

One of the best parts of this industry is it has a low cost to get started. You can go BIG and open a spray tan salon or ease your way in starting a spray tan business from home or mobile spray tanning setup.

It’s really up to you.

You can get equipment, solution and training for less than $2000.

Your legal business setup costs will vary with your location.

The location and business model of your new business will determine your monthly overhead costs.

I started my spray tan business from home (low overhead) which quickly grew into a mobile spray tan business. My kids were still small so this was the right setup for me.

As my family grew and the time became right I was able to expand into my own salon! I saved the money for the transition to my new space and it worked out perfectly.

Should I start a spray tan business from home?

Starting a spray tan business from home is a great way to get started without the overhead that comes with opening a brick-and-mortar spray tan salon.

I started my spray tan business at home in a corner of my basement. It was easy to spray my clients and make money and I was still at home to care for my family.

All I needed was a little bit of space to set up my tent and machine.

Working from home is great but for me it quickly expanded into doing mobile tans and parties. People kept asking if I could come to them so I did.

Should I start a mobile spray tan business?

A mobile spray tan business is a great place to start or to grow into. For me it was a natural transition. People were asking if I could come to their homes so they didn’t have to drive to me or they wanted to have a spray tan party.

I was able to charge them extra for the convenience of coming to them and often there were several clients that would gather together to get their tans at a friend’s house.

You do need reliable transportation and this business model works best if you live in an area where people live close enough together to make it worth the time spent driving between clients’ locations for appointments.

Spray tan parties are a great way to make money. Having several clients waiting to get their tans so you can spray them back to back saves time between appointments, letting you make money faster. Many spray tan artists base their whole business on this idea.

So, what do you think?

So far it sounds pretty fun for a J.O.B. doesn’t it?!

I spend my days with amazing clients creating art and partnering with some pretty cool boss babes in the fashion and beauty industry.

Together we help our clients’ confidence and inner beauty shine!

Ready to learn more about how to make money with a spray tan business?

Check out my FREE, training for more details.

Spray Tan Training Course


  1. Decide If Starting A Spray Tan Business Right For You

  2. Learn How To Choose The Best Spray Tan Equipment

    This is the techy stuff.

  3. Best Spray Tan Equipment For Home Use

  4. Best Spray Tan Tent or Backdrop

    Complete spray tan tent buying guide.

  5. Spray Tan Training

    What are Spray tan certifications and do you need them?

  6. Top Business Tools For Spray Tan Artists

    What tools do I use personally to run my business

  7. Where To Build Your Spray Tan Business Website

    What you need to know before choosing a website platform

  8. Get Your Business Featured On My Webpage

    FREE Spray Tan Business Directory Listing

  9. Join The Private FB Group

    Sunless Essentials FB Group is where you can reach me directly.