Spray Tan Business Resources
The Best Resources to Start & Grow Your Spray Tan Business
Within this post there may be affiliate links to products I am referring to. If you purchase a product through one of my links it will NOT cost you anything. I will receive compensation.
Tools of the Trade
It doesn’t matter if you are just starting your spray tan business or are ready to level up your spray game. There are tools that can help you become a better spray tan artist, help you find more amazing clients and make your business more profitable.
The trick is knowing the right tools to use at the right time. You don’t want to end up with equipment that doesn’t work for your business, the wrong spray tan solution that is going to look bad on your clients skin (you know the ones who are your walking billboards) or wasting money on advertising that doesn’t work.
My promise to you is that I will always go first. Trying out new sunless options and continually exploring what’s needed to build an amazing spray tan business. I will experiment with what works and what doesn’t. Then report back to you on what you need (and when you need it) to create a profitable spray tan business.
Many of these links are affiliate links, which means I may get a commission if you purchase. If a product or service is on this list it’s because I believe in it and have used it in my own business. None of the fees for these business resources have been increased to compensate me. I work to find the best deals for you and some of these business tools have special discounts that I get to extend to you because of my affiliate status! You’ll see all the special offers below.
I frequently get asked, “What do you use for_____?” And since there is a whole lot more to running a spray tan business than just “doing” the spray tans, I thought I would pull together all the great services and tools that I use to help me keep my business running in one handy spot for y’all.
Have questions about spray tan equipment? Check out my spray tan equipment reviews page to get all the details.
Here are the tools that I use to help me run my spray tan business more easily so I can get back to the part that I enjoy the most which is the spraying part!
Internet and Website Services:
My website is the most important part of my spray tan business, because it is how NEW CLIENTS find me.
Need info on why you need a professional website. Hop over to my post on Why Your Spray Tan Business Needs a WordPress Blog, to read how this helped my business grow.
Having a super reliable website host very important to me. I need my spray tan website up and running and loading fast! If I do have trouble, I need a company that is quick to respond and HELPFUL. Because internet website stuff can be confusing. I recently moved my web services over to SiteGround for these exact reasons. Their website is clean and easy to navigate, their tech support is amazing and they are VERY reliable! Also they are offering 60% off their hosting packages making it super affordable. With all the extra support services that they offer, its a deal I couldn’t pass up.
Website Hosting and Domain Names: Siteground
After a reliable and helpful hosting company my website needs to look beautiful, work easily and allow me to make changes and add information whenever I need to without driving my web design guru crazy with a million little requests. For this reason I use WordPress with a gorgeous theme from BluChic. I picked the Isabelle theme for my website but there are SO many to choose from. I just know you will find one that you love too.
Website Theme: BluChic
With all this website stuff are times when I just really don’t feel like doing it myself. Sometimes I like it better if someone gets my site up and running fast so I can just add in the fun stuff and upload the pictures. Call me lazy but sometimes there are too many tans and not enough hours. This is when I call a professional and for me that person is my friend Rebecca Bynum.
Rebecca’s web pages are gorgeous, clean and functional. She works best with people who know exactly what they want and are direct and to the point. You can’t build a website on “I don’t knows” or wishy washy ideas. If you have done your research and know what you need your webpage to do for you and how you want it to look then check out Rebecca’s website. She has built several of my websites and I love her work.
Custom Websites: Rebecca Bynum
Credit Card Reader + Business Reports:
I use the Square Card Reader for my credit card processor. I have been using this service for several years now. Square is super reliable, affordably priced and I have never had any issues with the service. The card reader works easily, the payments are direct deposited into my account and it keeps track of everything for me.
The phone app is awesome! It handles all my daily business needs at the spray tan shop just using my cell phone and worked great when I did mobile tans also. It can be used on our studio wireless, on my cell service and I can even run transactions and process them later if I have no service at all. I have never had to use it this way but it makes me feel better that there is a plan in place in case the apocalypse happens. I won’t lose a sale!
The square app adds the sales tax and allows for tipping and also offers amazing reports that helps me keep track of all the details of my business and allows my customers to leave a nice review! If I am having a bad day sometimes I just go read the reviews to make myself feel better. Cuz my people are so NICE.
Credit Card Merchant: Square
Graphic Design + Photos
Often I need to make a graphic for my blog or social media. I am NOT a graphic design artist and I have no idea how all those fancy programs work. I need simple. When I need to make a graphic I use Canva or PicMonkey. Both have free options (which work just fine for me) but if you are really into creating graphics you might want to look into the paid versions. I haven’t needed to upgrade yet and I make a ton of images for my blog posts. All the pictures with the overlays on the blog I created with these free online programs. I also have an app on my phone that I use every once in a while if I need to create something on the fly, called Over.
Graphic Design Programs: Canva, PicMonkey, Over
I use a ton of photos on my website. Being able to show my potential new client my actual work is super important because many people have a bad idea of what a spray tan actually looks like. I am lucky enough to have amazing clients and they love sharing their photos with me. Sometimes I need a photo for a blog post, social media or my website that isn’t a client shot. For those times I use Free stock photos.
You cannot just grab whatever picture that you like off the internet. There are copyright laws. Businesses are held to a higher standard so always being aware of the photo license permissions is important. Photos with a CC0 license are able to be used commercially.
Two websites that I like to use that I know allow commercial use of their photos are Pixabay and Unsplash. They have really high quality photos that you can use for FREE on your website or social media. How cool is that.
Free stock photos: Unsplash and Pixabay
DropBox is life changing! Ok that may be a little dramatic. But if you haven’t signed up for this amazing service then you really should. I was a little slow to grab onto how this was going to be helpful, but now that I have it all figured out I use it EVERYDAY.
I use dropbox to stay connected and organized with my receipts, documents and photos where ever I am. All I have to do is save my files to my DropBox account from my phone or laptop and then I am able to access them from anywhere on whatever device I happen to have near me.
If I am at the spray tan studio and I need to share a photo to my FB I can just grab it from my DropBox App. If I am on my laptop putting together a flyer on Canva and I need the text for the file that I created while I was at work on the desktop, no problem cuz it’s in my DropBox and I can access it from my laptop where I am. AND you can add users to a file if more than one person is working on a project! Super helpful when my photographer needs to upload model photos for me. I can get to them where ever I am.
Oh and if you happen to drop your phone in the potty you wont lose all your pictures. Cuz that has never happened before has it?
I hope this helps you get going with some of the business parts of starting your spray tan business.
As a small business owner I can’t stock all the amazing products available in the world of sunless tanning but I can give you my professional opinion.